Digital marketing has become essential to many modern businesses and companies. It promotes products or services through digital channels such as email, social media channels, search engines, mobile applications, websites, and more.
Are you looking to advance your skills in the fast-paced digital marketing world to take your career to the next level and want to know what kind of salary you can earn? Then this article is for you. In this article, let us explore the Digital Marketing Coordinator Salary in South Africa based on years of experience, geographical location, and top countries and companies within the digital marketing field.
Digital Marketing Coordinator Salary in South Africa
The role of a Digital Marketing Coordinator is crucial in executing and managing digital marketing efforts. According to Glassdoor, a Digital Marketing Coordinator’s Salary in South Africa ranges between ZAR 19T and ZAR 30T per month. These figures vary depending on many factors explained above.
Average Digital Marketing Coordinator Salary in South Africa
A Digital Marketing Coordinator executes digital marketing strategies and campaigns, coordinates marketing activities, and analyses performance metrics. According to the Glassdoor, here is the average salary of a Digital Marketing Coordinator in South Africa based on the level of experience:
| Average Digital Marketing Coordinator Salary in South Africa | |
| Entry-Level Digital Marketing Coordinator | ZAR120,000 – ZAR180,000 per annum |
| Mid-Level Digital Marketing Coordinator | ZAR180,000 – ZAR240,000 per annum |
| Senior Digital Marketing Coordinator | ZAR240,000 – ZAR300,000 per annum |
Per Month Digital Marketing Coordinator Salary in South Africa
A Digital Marketing Coordinator in South Africa can expect a competitive monthly salary that aligns with the increasing significance of digital marketing in the corporate world.
According to the Glassdoor, here is a analysis of the average monthly earnings:
| Per Month Digital Marketing Coordinator in South Africa | |
| Entry-Level Digital Marketing Coordinator | ZAR 10,000 – ZAR 15,000 per month |
| Mid-Level Digital Marketing Coordinator | ZAR 15,000 – ZAR 20,000 per month |
| Senior Digital Marketing Coordinator | ZAR 20,000 – ZAR 25,000+ per month |
Highest Paying Cities in South Africa for Digital Marketing Coordinator
In the dynamic field of digital marketing, location can significantly impact earning potential. For Digital Marketing Coordinators in South Africa, some cities offer higher salaries due to the concentration of industries, cost of living, and demand for digital marketing skills. According to Indeed, some cities with the highest salaries for Digital Marketing Coordinators in South Africa are as mentioned below:
| Highest-paying cities in South Africa for Digital Marketing Coordinators | |
| Cities In South Africa’s | Average Base Salary |
| Sandton, Gauteng | R24,153 per month |
| Centurion, Gauteng | R21,073 per month |
| Johannesburg, Gauteng | R19,134 per month |
| Stellenbosch, Western Cape | R18,951 per month |
| Nelspruit, Mpumalanga | R18,692 per month |
| Pretoria, Gauteng | R17,359 per month |
| Cape Town, Western Cape | R16,773 per month |
| Durban, KwaZulu-Natal | R16,635 per month |
| Kempton Park, Gauteng | R13,201 per month |
Top Companies Salary for the Digital Marketing Coordinator Roles
Digital Marketing Coordinator roles are in demand across various companies in South Africa, each offering unique opportunities and salary ranges. According to Glassdoor, some of the leading companies in South Africa, along with the average salary for the Digital Marketing Coordinators profile:
| Top Companies’ Salary for the role of Digital Marketing Coordinator | |
| Company Name | Average Salary |
| Pick ‘n Pay | ZAR 51T -ZAR 60T per month |
| Unilever | ZAR 54K – ZAR 76K per month |
| PayFast | ZAR 54K – ZAR 64K per month |
| ZAR 46T -ZAR 55T per month | |
| Massmart | ZAR 45K – ZAR 50K per month |
| Standard Bank Group | ZAR 44K – ZAR 58K per month |
| Food Lover’s Market | ZAR40T -ZAR 47T per month |
| Sanlam | ZAR30K – ZAR 53K per month |
| THG Financial | ZAR14T – ZAR 16T per month |
Top Countries Paying High Salary for Digital Marketing Coordinator Roles
According to Indeed and Glassdoor, some of the top countries that offer high-pay packages to Digital Marketing professionals are as mentioned below:
| Top Countries Paying High Salary for Digital Marketing Coordinators | |
| Country | Average Base Pay |
| South Africa (ZAR) | ZAR19T – ZAR30T per month |
| India (₹) | ₹18T – ₹33T per month |
| Canada (CA $) | CA$46T – CA$71T per year |
| Germany (€) | €40T – €55T per year |
| Australia (A$) | A$ 55k – A$ 75k per year |
| Singapore (SGD) | SGD4k – SGD6K per month |
| Switzerland (CHF) | CHF5T – CHF6T per month |
| United States ($) | $66 T – $1 L per year |
| United Kingdom (₤) | £34 T to £56 T per year |
How to Become a Digital Marketing Coordinator?
Digital Marketing Coordinators are responsible for planning and executing online marketing campaigns, analysing performance metrics, and optimising strategies to improve brand visibility and engagement. Becoming a Digital Marketing Coordinator involves acquiring the right skills, knowledge, and experience.
Improve your abilities to stay ahead in the competitive online landscape world of the internet by enroling in the Digital Regenesys course. This is a comprehensive course that delivers the latest strategies and techniques in online marketing. It also provides hands-on experience with paid advertising, social media marketing, and SEO. Enrol now and discover the newest trends and strategies in digital marketing, gain first-hand experience, and receive professional coaching.
Skills Required to Become a Digital Marketing Coordinator
As a digital marketing coordinator, individuals must be able to design effective campaigns, remain productive, and collaborate well with the team.
An aspiring digital marketing coordinator may require soft and technical skills. Here are some of the core skills that can help you succeed in the role:
- Budgeting,
- Collaboration,
- Data analysis,
- Communication,
- Problem-solving,
- Social Media Marketing
- Content Creation & Marketing
- Knowledge of marketing strategy,
- Search engine marketing (SEM),
- Search engine optimisation (SEO).
Thus, having these essential digital marketing skills may make you a sought-after candidate with higher earning potential. Gain these skills by enroling in a Digital Regenesys course.
FAQs on Digital Marketing Coordinator Salary in South Africa
What are the skills required for Digital Marketing Coordinator professionals?
Some of the top skills required for these professionals include SEO, SEM, content marketing, social media management, email marketing, data analytics, and project management.
What is the Average Monthly Salary for Digital Marketing Coordinator Professionals in South Africa?
The average Monthly Salary for Digital Marketing Coordinator professionals in Cape Town, South Africa, ranges between ZAR20,000 and ZAR28,000.
What Factors Contribute to Higher Salaries in the Cities of South Africa?
Economic activity, Industry presence, and the Cost of Living are the main factors contributing to the salary landscape in South Africa’s cities.
What factors Contribute to the demand for Digital Marketing Coordinators across different cities in South Africa?
The demand for Digital Marketing Coordinators varies across different cities in South Africa due to factors such as diverse industries, innovation of Business hubs, Digital transformation, Population and Internet penetration, and other regional business needs.
What are the different factors that influence monthly salaries for digital marketing coordinator professionals?
Several factors can affect the monthly salary of a Digital Marketing Coordinator, including Experience, Education and Certifications, Industry, Company Size, Location and more.
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